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Category Archives: Ad Length
Do :15 ads leave viewers wanting more?
Over the past year we’ve seen many of our clients rely more heavily on :15′s in their media lineup. For example, in the QSR category in 2010 nearly half of the media buy consisted of :15′s. While digging into our … Continue reading →
Posted in Ad Length, Advertising, Ameritest
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Tagged :15 vs. :30, Ad Length, ad success, Advertising, Ameritest, Commercials, methodology, Motivation
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